Digipreneur FM

The Caribbean Job Landscape With Akeem Branford

In ep 86, we speak with Akeem Branford, an HR professional of 15 years with a background in Industrial Relations and a Master Resume Writer.

We spoke about the job landscape, Interview Do's and Don'ts, how to craft your resumes, what fields are opening up for new hires, and much more.

 

This interview took place over on Freedom 106.5 FM on our Digital World show with Samantha Best and myself, which airs every Friday at 12 pm AST.

If you are not in Trinidad, you can view the live stream here ---> Digital World

 

Visit Keronrose.com to learn more about building your digital presence and also check out the Digipreneur.FM website to stay up to date on the podcast.

Are Marketing Agencies Effective In The Caribbean?

The rules of Marketing & PR have changed dramatically over the years and when we look at most companies across the Caribbean region, it doesn't seem like they have kept up with the changes. However, most companies have outsourced their marketing efforts to agencies. 

The days of Mad Men marketing are gone and we tend to ignore ads across digital channels now in favour of educational or entertaining content and belonging to communities.

In this episode, we dive into why marketing agencies haven't been effective in the Caribbean and the consequences of getting this wrong.

 

Visit KeronRose.com to learn more about building your digital presence and don't forget to check out the Digipreneur.FM website to stay up to date on the podcast. 

The Difference Between a Content Creator and Influencer

In this episode, we break down the differences between what is a content creator and an Influencer.

In the Caribbean, we use these terms interchangeably, which brings a lot of confusion as to what is expected from each of these roles.

These 2 roles are separate entities on their own, however, a content creator can become an influencer.

An Influencer can have a team of people around them who create the content they publish. 

 

To learn more about building your digital presence, Visit Keronrose.com.

To stay up to date on the podcast, visit Digipreneur.FM

How Not Having a Website Is Hurting Small Businesses

In ep 83, we dive into how not having a website hurts small businesses from expanding their reach and sales and not allowing them to participate in the global economy.

Did you know that 63% of all sales interactions start with a Google Search? But when you look at the search results, it predominantly links to content or products on a website.

I also give you 5 ways to help improve your current website, to ensure it shows up on page 1 for Search Engines and creates a better experience for your customers.

 

Visit Keronrose.com to learn more about building your digital presence and monetizing your platform.

Check out Digipreneur.FM website to stay up to date on the podcast. 

What Can I Do If I Don’t Like Video Marketing?

In ep 82, we tackle the question that has been coming up more and more since every single social media platform has been pushing video content.

What can I do if I don't like Video marketing?

I dive into 3 things you can do if you are not fond of making videos but you are still itching to make content to grow your business.

 

Want to learn more about building your digital presence and monetizing your platforms? Visit KeronRose.com

Stay up to date with the Digipreneur FM podcast by subscribing to our website.

TikTok For Business With Kalilah Reynolds #MoneyMovesJA

In Ep 81, I had the chance to appear on #MoneyMovesJA with Kalilah Reynolds to speak about TikTok for business.

 

Show Info:

TikTok is the easiest way to go viral. So why aren’t businesses taking advantage of this opportunity?

 

Joining me now to discuss why Tik Tok is beneficial to your online marketing strategy, we have Online Business Strategist, Keron Rose.

 

Watch the Youtube Interview right here - TikTok For Business

 

Visit Keronrose.com to learn more about building your digital presence and monetizing.

Visit Digipreneur.FM to stay up to date on the podcast.

 

Join the Flow Business Inknowvation Event from 10am AST - June 24 & July 1

Job Hunting Has Changed In 2022

Over the past few days, we have seen a few articles published about the world of work in Trinidad and Tobago. From Unemployment, the brain drain and questions about whether companies should be posting the job salaries in their ads.

In going through all of the discussions, what stands out to me is that in T&T, we have not realized that job hunting has changed in 2022 and we are still practicing outdated methods both as companies looking to hire and also as job seekers.

Let's talk about what has changed and the things that can help you do better at landing a job.

 

To learn more about building your digital presence, visit Keronrose.com. 

To stay up to date on the podcast, visit Digipreneur.FM. 

Why Delayed Gratification Is Needed For Business Success

One of the things that hurt early-stage business owners across the Caribbean is their inability to delay gratification.

Your business needs your time, energy and resources to be successful and if you cannot learn how to delay gratification, it will end up crashing and causing more stress in the long term.

Balance is needed but learning how not to burn out, relax and take care of your mental health without taking away from your business is critical.

In this episode, I break down my thoughts on delayed gratification and how it has helped me get to this point where I am no longer stressed in my day-to-day life. 

 

Visit Keronrose.com to learn about building your digital presence and monetizing. 

Stay up to date on all podcast episodes via Digipreneur.FM website. 

3 Keys I’ve Learned In Building My Brand

Over the years in building my brand and learning from my mentors, there have been 3 keys that have been present that have helped me get to the place where I am at today.

I hope that these 3 lessons are able to help you in your journey and building your business.

1) Establishing a clear and concise understanding of what you do, who you serve and how you deliver

2) Extreme consistency

3) Unwavering faith in your ability to succeed

 

Visit Keronrose.com to learn more about building your digital presence and monetizing your platforms. 

Visit Digipreneur.FM to stay up to date with the podcast. 

5 Things a Seamstress Can Do To Build Brand & Earn More Money

In Ep 77, we are taking a look at a specific industry/skillset, doing some market research and looking at 5 things that a seamstress could do to build their brand and earn more money. 

 

To learn more about building your digital presence, visit KeronRose.com and don't forget to subscribe to the Digipreneur.FM Website.