Digipreneur FM

Why Your Business Should Not Rely On Social Media!

In ep 103, we dive into why your business should not be relying on social media. We are seeing more and more accounts getting banned or suspended, each social platforms are in a state where there is no predictability and they want you to get on the content hamster wheel if you even remotely want to have a chance to succeed on their platform.

This is a recipe for disaster for businesses and content creators alike. I give you 3 things you should be doing right now in order to reduce your dependency on social media.

 

Learn more about building your digital presence and monetizing your platforms on KeronRose.com.

Check out the Digipreneur FM Website and subscribe to the email list or notification list. 

How I Use PayPal, Payoneer, Wise & Wipay In My Business

In Ep 102, I break down how I use the various payment tools within my business. All of these services are needed for different functions that don't overlap and for me to run my business successfully, I need to use all of them.

This episode gives you the various scenarios and reasons I use all of these tools simultaneously and why one isn't better than the other. We need them all in the Caribbean! 

 

Visit KeronRose.com to learn more about building your digital presence and monetizing your platforms. Check out Digipreneur.FM to stay up to date with the podcast.

7 Reasons To Start a Podcast In 2022

In ep 101, we dive into 7 reasons why you should start a podcast in 2022. When you think about how saturated the market has become on social media, you need to start thinking about what your competitors are not doing and where else your potential audience can be hanging out.

Podcasting offers major untapped potential, especially in the Caribbean. 

To learn more about building your digital presence, check out KeronRose.com and to stay up to date on the podcast, visit and subscribe to Digipreneur.FM. 

3 Reasons People Are Not Buying From Your Website

In ep 100, we break down 3 reasons why Caribbean businesses are struggling with getting people to buy from their websites.

Understand that not everybody is going to shop with you online but there are things you are doing that is giving people reasons why they should not do business with you digitally.

To learn more about building your digital presence visit KeronRose.com. 

To stay up to date on the podcast, check out the Digipreneur.FM website. 

6 Reasons You Need Long-Form Content For Your Business

When it comes to building your brand and establishing yourself in your industry, your audience is constantly looking for those businesses that thoroughly understand their problems.

Short-Form content doesn't allow your audience to build that confidence that you are the business that can truly help them the way that your long-form content can. 

In this episode, we dive into 6 reasons why as a business you should be creating Long-Form content and how only creating short-form content can work as a detriment to your brand.

 

To learn more about building your digital presence, visit KeronRose.com and to stay up to date with the podcast, visit Digipreneur.FM.

Can Your Business Grow On Social Media In 2022?

Social Media has been a topic that most Caribbean Businesses have struggled with. Learning the various platforms, growing and getting traction and turning it into profits has been a challenge, especially with all of the changes to each individual platform.

There are things that businesses can do that would allow them to grow, regardless of the platform they are on but most businesses in the Caribbean aren't doing it and it is going to require them to have a paradigm shift if they want to find success. 

You can grow on social media in 2022, in this episode, we discuss a couple of key paradigm shifts your business needs to go through, in order to experience that growth.

 

To learn more about building your digital presence and monetizing your platforms, visit KeronRose.com. 

Stay up to date on the podcast by checking out Digipreneur.FM Website. 

Marketplaces vs Your Own Website: What Business Owners Need To Know

With over 30+ Online Marketplaces in Trinidad and Tobago, the space is saturated and there are not enough businesses to fill up all these platforms. With the launch of TSTT's New Parlour Caribbean Marketplace, the space is even more crowded.

Business Owners are going to have to learn the differences between having their own E-Commerce website vs joining an online marketplace.

This episode will break down the pros and cons and ultimately give you my thoughts on the route you should take as a business owner. 

To learn more about building your digital presence, check out Keronrose.com and to stay up to date with the podcast, check out Digipreneur.FM.

5 Content Creation Tips With Danielle Samlalsingh aka DD

In ep 96, we caught up with one of the most popular and thriving content creators coming out of Trinidad and Tobago, Danielle Samlalsingh aka DD. 

Danielle has amassed a community of 250k followers on TikTok and accumulated over 10 million likes. Her community is super engaged and she is known for injecting Trini culture into her skits and using her background in theatre, drama and her unique witts to bring her skits to life.

She gave us 5 tips to help us with our own content creation process and I hope you get some great value from DD.

You can check her out on her TikTok (ddsamlalsingh) or on her Instagram (daniellesamlalsingh).

 

To learn more about building your digital presence and monetizing your platforms, check out KeronRose.com. 

You can also stay up to date with all things related to the podcast at the Digipreneur.FM website. 

6 Reasons TikTok Won’t Replace Google or Your Website In The Caribbean Anytime Soon

In ep 95, we dive into 6 reasons why TikTok won't replace Google or your website anytime soon in the Caribbean.

While we have seen a number of reports about Gen Z preferring TikTok as a Search Engine, those studies were shown for the US and UK markets, which is not reflective of what is happening in the Caribbean. We look at critical data to support that Google is still the top platform in the Caribbean. We need to stop taking international data out of context and using them as a basis for what is happening in our Caribbean markets, that is how we continue to miss the mark and misunderstand our own consumer base.

 

To learn more about building your digital presence, check out KeronRose.com and stay up to date on the podcast by visiting Digipreneur.FM. 

3 Reasons Why Caribbean Businesses Don’t Create Content!

In ep 94, I wanted to touch on 3 reasons Caribbean Businesses don't create content. This isn't limited to just large companies, these are things I see from the Solopreneurs, right up to the most prominent organizations and institutions. 

There are also quite a number of reasons why businesses aren't creating content and struggling to find their footing on the various digital mediums. However, these 3 reasons are things that aren't spoken about enough and can also help more businesses change their perception of content and how to go about creating it. 

 

Visit Keronrose.com to learn more about building your digital presence and check out the Digipreneur.FM website to stay up to date on the podcast.

You can also check out the latest TT Newsday Digipreneur article - Using Paylinks to get paid on Social Media in the Caribbean.